Palavras-chave: mediazation, rhetoric and market, narrativity and journalistic practice
Resumos Cadastrados
Resumo Inglês:
This work deals with the emphasizing as necessary of the correlation between journalistic practice and total culture in its mutations stemming from the new information and communication technologies. One of the epistemological preliminary aspects is the critique of the informational conception which conceives communication as the mere transfer of contents from one point to another and which has been sustaining theoretically the majority of media studies.