This research is part of the project “Allegory of Heritage: Nature, technique and cross-images of the central Ceará backlands” (NATIMA). The activities carried out by this project were divided into two blocks: 1- research on the history and cultural heritage of the Ceará backlands; 2- interventions in public schools through workshops on the research carried out. This paper seeks to analyze the representations of the architectural heritage of Quixadá, relating it to the interventions made in its space for the construction of educational establishment between 1900 and 1964. Verifying through photographs the buildings of these buildings, their political relations and economical for building the image of Quixadá as an important space for education in the Ceará backlands. We understand both photographs and this heritage “stone and lime” as a monument document (LE GOFF, 1990), produced in a given time and space. As well as photography is a private monument (BARTHES, 1982). The focus of the choice of photography for the analysis was to verify the common life (CERTEAU, 1993) of the inhabitants of that urban space; Thus, we searched for photos that represented the daily life of the city and its material heritage, specifically those linked to its religious monuments. Finally, such elements contained in photography were built to exalt some particularities used in the construction of local identity.